Project

lula sapphire

Client

lula sapphire

Details

Series of covers, featuring die-cut holes leading to inside front cover illustrations, created for use on seasonal product catalogues prior to Autumn 2009.
Mix of coated & uncoated stock.
©Copyright 2006-2009

Kiddie Covers

What started out as a simple die-cut representation of the Lula Sapphire logo has slowly developed and evolved over six seasons of catalogues for the fun and fashionable children's brand.

The basic concept throughout all the covers remains the same however. To use the dots and the heart of the Lula Sapphire emblem as holes which cut through the cover to reveal something inside. So far we've had apples and lollies, houses and camper vans. 

The Future

The seventh and latest brochure in the range has undergone some design changes, but retains the same cover concept - using a Beatles inspired submarine as the focus.

project images...

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